Your Online Presence Is Stale

Posted on May 12, 2011 by wiljr

Ok, you’ve taken the big leap. You have a presence on the Internet! Woo! Now what?

You’ll want to tell everyone that you have arrived. You have this great, terrific story and you want people to hear about it. They need to hear about it. Easy enough. You go out and sign up on:

Twitter
Facebook
Tumblr
LinkedIn
Meetup
Foursquare
Others¹

Great! Now you start posting great content. About your products, your services, your ideas, your expertise. You might use some integration pieces to ensure this information flows out from your site to Twitter, Facebook, Tumblr, LinkedIn, Meetup, FourSquare, Others. Bang. The word is out. You are here. Come get some.

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It Can’t Be That Hard – Learning About the Other Side

Posted on April 12, 2011 by wiljr

I play soccer on the weekend with a great group of folks. I’ve known Paul (the organizer) and a number of regulars going on five years now. The last few weeks have been a little rough – I’ve developed a case of plantar fasciitis and am sidelined from playing. Boo.

Instead of sitting around sulking, I pitched in to help with the group’s recent one-day tournament. I offered to do anything; organize, keep score, set up, clean up, ref, etc. I ended up reffing and helping out in the other areas as well. Along the way, I learned quite a bit about the other side of the ball.

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