This is the paranoia of a man who is massively self-delusional and inherently insecure about his own background amongst his peers which is how this thing came to be in the first place.
Massively Self-Delusional
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Category Archives: marketing
The Daily Scrum, Episode 4
The Daily Scrum, Episode 4 is now available for download in iTunes! In this episode Wil goes solo and talks about three specific topics based on Ken Schwaber’s book and other Agile resources around the web.
Does Agile Create More Work For Marketing & PR?
I’ve been on an Agile, and more specifically Scrum, binge lately. Learning about Agile project management, talking about Scrum, and looking at courses to help round out my understanding. Since I work with a lot of developers and testers and QA folk, it’s important to better learn Agile to help me communicate to clients in a more timely fashion.
But, with Agile focused on regular iterations, and with these iterations being implementable or product-ready, does this mean there’s more work for marketing and public relations teams?
I mean, if there are more releases, don’t we have to communicate more with our clients?
Bubbles
Costolo said he doesn’t know and doesn’t care, since it doesn’t impact the way they’re running the business.
(Source: CNBC, Twitter CEO Dick Costolo On the Business, IPOs, and Advertising)
My favorite, and the most accurate, response to the notion we are in another dot-com bubble.
Build Your Monopoly
Instead of being slightly better than everybody else in a crowded and established field, it’s often more valuable to create a new market and totally dominate it.
(Source: New York Times, The Creative Monopoly)
At our last Work From Home meeting, we were talking about this very topic. Instead of the term ‘monopoly’, we talked more about becoming an ‘expert’ or a ‘trusted source’.