The Daily Scrum, Episode 4

The Daily Scrum, Episode 4 is now available for download in iTunes! In this episode Wil goes solo and talks about three specific topics based on Ken Schwaber’s book and other Agile resources around the web.

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Does Agile Create More Work For Marketing & PR?

I’ve been on an Agile, and more specifically Scrum, binge lately. Learning about Agile project management, talking about Scrum, and looking at courses to help round out my understanding. Since I work with a lot of developers and testers and QA folk, it’s important to better learn Agile to help me communicate to clients in a more timely fashion.

But, with Agile focused on regular iterations, and with these iterations being implementable or product-ready, does this mean there’s more work for marketing and public relations teams?

I mean, if there are more releases, don’t we have to communicate more with our clients?

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